BlogAffiliate MarketingIs Affiliate Marketing Legit? The Honest Truth & FAQs

Is Affiliate Marketing Legit? The Honest Truth & FAQs

This article is going to explore the question: Is affiliate online marketing legit? We’re going to look at both sides of this, and sometimes it’s hard to know what’s right and what’s wrong with any given business idea.

Whether it be a pyramid scheme or an actual legitimate company, or even if it is an illegitimate system or not, there are always questions that need answering before you make your decision.

Many people will say “Yes” because they either don’t know the definition of the word affiliate or because they got burned by some bad affiliates in the past. Let me tell you this first- just because someone isn’t your direct employee doesn’t mean that they have nothing to do with your online business.

Many people think that by simply becoming a free member and promoting a business, the only thing they have to do is make sure their referral link gets clicked on.

On the other side, some will say “No” because it’s not as lucrative as collecting your paycheck from an actual employment position. However, in this day and age, even if you’re working at McDonald’s – which still pays minimum wage – you can easily make more money than any affiliate program out there.

Before we answer whether or not starting affiliate marketing is legit or not, let me first explain what affiliate marketing is.

is affiliate marketing legit

What is Affiliate Marketing?

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.

The industry has four core players: the merchant (also known as ‘retailer’ or ‘brand’), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as ‘the affiliate’), and the customer. The market has grown in complexity to include a large range of players, including specialized third-party vendors, super-affiliates, and managed affiliate programs.

Affiliate marketing is often seen as a win-win situation for all parties involved. For businesses, it represents a low-risk investment with the potential for high returns. For affiliates, it’s a way to earn commission by promoting products (for example via affiliate link) or services they already use and believe in. And for customers, it’s a chance to save money on purchases they were going to make anyway.

An affiliate marketing program is a rewards program that encourages people to promote a company’s products or services. In return for their efforts, affiliates earn a commission on any sales they generate. Affiliate programs are an effective way for companies to reach new customers, and they offer a cost-effective way for affiliates to earn income. There are many different types of affiliate programs, but the most common model is based on pay-per-sale (PPS) commissions. Under this arrangement, affiliates earn a commission on any sales they generate, regardless of the amount of traffic they send to the company’s website. This type of program is easy to join and can be an effective way to earn income.

How does Affiliate Marketing work?

Affiliates are all around you. I know that you purchased products that pay affiliate commissions to people. How do we find the reviews of our favorite brands before purchasing? When a user has read reviews on Google, they have an incredible chance at making money. Affiliates may apply or join affiliate programs and receive tracking data by means of their website affiliate links. When someone purchases a product via a link, affiliates are paid by commission. For example, the link below is our affiliate link – by signing up with it, you will get 10,000 words for free, and we will get a commission from the sale.

Is affiliate marketing new?

Online affiliate marketing is not a new concept- it’s been around for some time now, but just like anything new on the affiliate networks, people are still learning how to start making much money online in this business model. The majority of those who’ve had success with affiliate marketing have done so by simply following what others have done.

Everyone thinks that something special about them makes their story different from everyone else’s, but they’re wrong! It doesn’t matter if you’re an average Joe or Tony Robbins himself—promoting the same product as he is—you’ll make precisely the same amount of commissions per sale. If someone else downlines you and makes a commission off of your referral link, click on- you also get a commission.

There’s no shortage of affiliate marketers who are willing to share their earnings with the world. A quick search on Google will reveal a wealth of case studies and blog posts from successful affiliate marketers who have found success with a wide variety of affiliate programs. While it’s certainly motivating to see how much money can be made through affiliate marketing, it’s important to remember that every affiliate marketer’s journey is unique. What works for one person may not work for another, so it’s important to find an affiliate program that alignment with your own skills and interests. With a bit of research, you can find an affiliate program that offers the potential for a great return on investment.

Is affiliate marketing worth your time?

Affiliate networks are a great way to making money online. By joining an affiliate network, you can promote products and services from a variety of companies and earn commissions on every sale that you generate. Affiliate marketing is a great way to make money passively, and it can be a great way to Supplement your income from other sources. However, affiliate marketing is not without its challenges. You’ll need to put in a lot of hard work upfront in order to see any results, and you’ll need to be patient. But if you’re willing to stick with it, affiliate marketing can be a great way to make money.

Can you make money as an affiliate marketer?

Sure, you can make money, like most affiliate marketers! I do not promise anyone that they’ll earn $1 million in their first month, but rather over a year with hard affiliate marketing work and dedication. You can start promoting and making money online right now as I speak. We all have 24 hours in a day, so why not use yours to your advantage?

We live in an age where we can do almost anything from the comfort of our own homes- even if you don’t have a product or service to sell, you can always promote someone else’s and earn hefty commissions from their efforts.   

White Hat vs Black Hat Affiliate Marketing

White Hat marketing involves using approved marketing tactics to sell legitimate products. Affiliate Marketing – a term used in the industry – works by generating sales for the products they sell. Black Hat marketing is a fraudulent method that is sometimes abused in an affiliate marketing strategy. Those techniques may consist of a list of keywords stuffed with keywords and other adware or a sloppy review. Affiliate fraud. Scam affiliates are serious and in some cases illegal. In general, Black hats are advertising strategies that aren’t approved by the product that your brand promotes.

is affiliate marketing legit or not

What makes a good affiliate marketer?

The most successful affiliate marketer is someone who takes their work seriously. Not to say that there’s no time for humor, but the best success lies in those who stick with it and focus on building their list of subscribers in email marketing, YouTube channel subscribers, Facebook followers, or Twitter followers until they’ve obtained a large following. This means that they’re providing their potential customers with valuable content instead of just spamming them with promoting products all day long. Of course, it also helps if you have an online store.

I’ve heard it said that the only way to earn money online is by promoting other people’s products, but I don’t believe this. However, I will say that if you were to choose affiliate marketing over eCommerce- based on your product store, for example; then I would select affiliate marketing every single time because not only do you earn a commission when someone buys something from your online store, but also when they click on one of your affiliate link and purchase something else!

On average, 22% – 36% of all sales made within any given 24 hour period are referred back to an affiliate’s link. So if you have 100 clicks on one of your YouTube videos ads or blog posts- about 1 out of every four viewers could buy something through one of your affiliate links. This could result in a sizable sum if you’re referring to an expensive product or service, such as hosting, for example, which is known to sell anywhere from $5 per month on up.

If you want to even more about marketing to become an even greater affiliate marketer, check out these articles!

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What is SMS Marketing?

How Does Marketing Affect You?

How To Become A Marketing Director?

How to avoid affiliate marketing scams?

  1. If a company won’t disclose its affiliate income/commission structure to you- it’s a scam.
  2. Avoid companies who use spammy advertising methods such as posting the same ads over and over again on YouTube or Facebook without offering any variety or diversity in content- this is an indicator that they either don’t have pride in their products or services, or worse yet; buy fake views or listing fake products through a shady third-party website, so their ads look more popular than they are!
  3. If you run across any scam blogs out there talking about “the top 10 best ways to make money with Pinterest,”- those articles should be treated as suspect because they’re just trying to get you to buy into their lame e-books or other digital products that are no good. Save your time and energy for things that are worth it!
  4. Avoid common affiliate marketing scam by being careful about companies that promote fake products. The last thing you want is for your audience to start spreading negative opinions about your brand because of something terrible they saw happen within the community! This can be avoided by taking the time necessary to research a company before becoming involved with them as an affiliate marketer.

Affiliate marketing is serious online business, but having fun along the way isn’t such a bad thing either! Just remember- if someone offers you what sounds like an incredible deal on commission rates or something else that sounds too good to be true- it probably is. So take your time and do the proper research to avoid affiliate marketing scams and scammy affiliate marketers, so you’ll be on your way towards earning some valuable money online sooner rather than later!


So, is affiliate marketing legit? Yes! Absolutely! Is it a get-rich-quick scheme? No. If you do your research and take action when the time is right- you will become one of the successful affiliate marketers just like everyone else. If you enjoyed this article, remember to share it!

A data-driven professional with more than 10 years of experience in digital marketing, SEO, PPC, automation, and so on. Privately tea lover, gamer, tech nerd, and traveler. I love writing about marketing!

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